About us

The UK subsidiary of AsCo Europe, supporting cosmetic brands in Great Britain.

Pretty Yeppuda UK Ltd combines regulatory file management with direct experience importing, assessing and placing professional cosmetic products on the market.

Our focus

We support international manufacturers and brands that require a UK-established Responsible Person and a technically disciplined route to Great Britain market access.

Specialist product experience

Our strongest specialisation is professional nail cosmetics, including UV/LED gel systems, colour gels, bases, tops, nail-art products and related cosmetic preparations. We also support other cosmetic categories where the necessary safety, manufacturing, stability and microbiological evidence is available.

Our relationship with AsCo Europe

Pretty Yeppuda UK Ltd is the UK subsidiary of AsCo Europe BV. We provide UK Responsible Person and SCPN notification services for Great Britain, while AsCo Europe provides EU Responsible Person and CPNP notification services. Projects can be coordinated across both markets, with distinct appointments, notifications and legal responsibilities.

Safety assessment through ComPhiCo

Safety-assessment and dossier services are provided through ComPhiCo, a separate company under common ownership with AsCo Europe. Both companies are owned by Lesley and Philippe. ComPhiCo retains its separate company identity and its role as the provider of CPSR and PIF technical services.

The qualified safety assessor is responsible for the scientific assessment and signed safety conclusions. Pretty Yeppuda UK Ltd and AsCo Europe retain their respective Responsible Person duties for the products and markets covered by their appointments. Each project identifies the service provider and agreed scope.

Company information

Pretty Yeppuda UK Ltd is an active private limited company registered in England and Wales under company number 16529859. Its registered office is 71–75 Shelton Street, Covent Garden, London WC2H 9JQ.

Planning an EU launch as well?

For EU import, distribution and cosmetics compliance coordination, visit AsCo Europe. Great Britain and EU work have distinct legal-entity and market requirements; the responsible entity and service scope are confirmed for each project.